Marketing and Machine Learning
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SeriesBDS Marketing Seminars
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SpeakersGijs Overgoor (University of Rochester) and Bill Rand (North Carolina State University, United States)
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FieldMarketing, Data Science
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LocationOnline
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Date and time
September 13, 2022
15:30 - 16:00
This seminar series is also part of the coursework of the research master course “Marketing Science”. Each seminar lasts about 30 minutes and are followed by a “behind the scene” chat with the speaker for PhD and research master students.
• September 13: Marketing and Machine Learning
15:30 Gijs Overgoor (University of Rochester, United States) and Bill Rand (North Carolina State University, United States) -- Online16:00 Discussion for PhD students and research master students – Online
• September 20: Managerial problems: Using new tools to solve them
15:00 Michiel van Crombrugge (Erasmus University Rotterdam) -- Online
15:30 Dennis Herhausen (Vrije Universiteit Amsterdam) -- Online
16:00 Discussion for PhD students and research master students
• September 27: Retailing in the 21stcentury
15:30 Katrijn Gielens (UNC Kenan Flagler, United States) – Online
16:00 Discussion for PhD students and research master students
• October 4: Multi-channel Marketing
15:00 Nicolas Padilla (London Business School, United Kingdom) -- Online
15:30 Koen Pauwels (Northeastern University, United States) – Online
16:00 Discussion for PhD students and research master students