van Nierop, E., Bronnenberg, B., Paap, R., Franses, P.H. and Wedel, M. (2010). Retrieving Unobserved Consideration Sets from Household Panel Data Journal of Marketing Research, 47(1):63--74.
24 key publications
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Dittmann, I. (2010). Discussion of 'Are CEOs compensated for value destroying growth in earnings?' Review of Accounting Studies, 15(3):578--583.
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Steenkamp, J. and de Jong, M. (2010). A Global Investigation Into the Constellation of Consumer Attitudes Toward Global and Local Products Journal of Marketing, 74(6):18--40.
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Zhou, C. and Van Witteloostuijn, A. (2010). Institutional constraints and ecological processes: Evolution of foreign-invested enterprises in the Chinese construction industry, 1993-2006 Journal of International Business Studies, 41(3):539--556.