Calli, M., Weverbergh, M. and Franses, P.H. (2012). The effectiveness of high-frequency direct-response commercials International Journal of Research in Marketing, 29(1):98--109.
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Ramdani, D. and van Witteloostuijn, A. (2012). The Shareholder-Manager Relationship and Its Impact on the Likelihood of Firm Bribery Journal of Business Ethics, 108(4):495--507. -
Fok, D., Paap, R. and Franses, P.H. (2012). Modeling Dynamic Effects of Promotion on Interpurchase Times Computational Statistics and Data Analysis, 56(11):3055--3069.