Balocco, F., Lu, Y., Li, T. and Gupta, A. (2025). Lemon Ads: Adverse Selection in Multichannel Display Advertising Markets Management Science, 71(12):vii--x, 9869--10753, iv--vi.
47 key publications
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Herhausen, D., de Jong, D. and Grewal, D. (2025). In-Store Advertising with Digital Signage Journal of Marketing. -
Khanagha, S., Ansari, S., Rindova, V. and Ozalp, H. (2025). The Orchestrator’s Dilemma: How Ericsson Strategically Recombined Resource Commitments and Signaling Tactics to Outmaneuver WiMAX Journal of Management. -
Fitzgerald, J., Stroet, P., Weissmueller, K. and van Witteloostuijn, A. (2025). Is there a foreign language effect on workplace bribery susceptibility? Evidence from a randomized controlled vignette experiment Journal of Business Ethics, 197(1):73–97. -
Kleibergen, F. and Kong, L. (2025). Identification robust inference for the risk premium in term structure models Journal of Econometrics, 248. -
Guyt, J., van Lin, A. and Keller, KristopherO. (2025). Banning Unsolicited Store Flyers: Does Helping the Environment Hurt Retailing? Marketing Science, 44(5):1104--1124. -
Aranda, A., Vaara, E., Etchanchu, H. and Guyt, J. (2025). Discursive struggles and contested stigma extensions: Explaining the gradual stigmatization of the U.S. tobacco industry Organization Science, 36(4):1384--1415.