Multi-channel Marketing
Nicolas Padilla (London Business School, United Kingdom) and Koen Pauwels (Northeastern University)
- BDS Marketing Seminars
Nicolas Padilla (London Business School, United Kingdom) and Koen Pauwels (Northeastern University)
Katrijn Gielens (UNC Kenan Flagler, United States)
Michiel van Crombrugge (Erasmus University Rotterdam) and Dennis Herhausen (Vrije Universiteit Amsterdam)
Gijs Overgoor (University of Rochester) and Bill Rand (North Carolina State University, United States)