24 key publications

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  Schellekens, \GabyA.C.\, Verlegh, \PeeterW.J.\ and Smidts, A. (2010). Language Abstraction in Word of Mouth Journal of Consumer Research, 37(2):207--223.

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  Duso, T., Pennings, E. and Seldeslachts, J. (2010). Learning dynamics in research alliances: A panel data analysis Research Policy, 39(6):776--789.

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  Stremersch, S., Heil, O. and Lehmann, D. (2010). Marketing competition in the 21st century International Journal of Research in Marketing, 27(2):161--163.

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  Parker, \SimonC.\ and \van Witteloostuijn\, A. (2010). A General framework for estimating multidimensional contingency fit Organization Science, 21(2):540--553.