Top-notch guest speakers on Marketing Science upcoming fall
We managed to have a fantastic line-up of speakers that will present their research online in the Marketing Science elective course and seminar series.
The plan is to kick off the course with two sessions on “What is Marketing?” and “Building Models for marketing decisions”, and then to focus on a selection of topics/methods. These sessions will be offered by top-notch guest speakers.
Confirmed speakers are Katrijn Gielens (UNC Kenan Flagler Business School, United States), P. K. Kannan (University of Maryland, United States), Koen Pauwels (Northeastern University, United States), Davide Proserpio (University of Southern California, United States), and Spyros Zoumpoulis (INSEAD, France).
Interested faculty and PhD students are welcome to attend the first part of the presentation. View schedule of this seminar series here. Then the session will continue for our students so they can discuss with the speaker the theory and methods, as well as directions for future research.