• Graduate Program
    • Why study Business Data Science?
    • Program outline
    • Courses
    • Course registration
    • Admissions
    • Facilities
  • Research
  • News
  • Events
    • Summer School
      • Summer school
      • Deep Learning
      • Econometrics and Data Science Methods for Business, Economics and Finance
      • Foundations of Machine Learning with Applications in Python
      • Networks in Micro- and Macroeconomics
      • Tinbergen Institute Summer School Program
    • Events Calendar
    • Events archive
    • Conference: Consumer Search and Markets
    • Tinbergen Institute Lectures
  • Summer School
  • Alumni
Home | People | Wendy Günther

Wendy Günther


Vrije Universiteit Amsterdam
Research field
Data Science


Wendy Günther is a researcher at the KIN Center for Digital Innovation, Vrije Universiteit Amsterdam (VU). She holds a Bachelor’s degree in Computer Science from the University of Amsterdam, a Master’s diploma in “ICT in Business” from Leiden University, and a PhD from the VU, School of Business and Economics. Her research focuses on how organizations can successfully leverage data as strategic resources. This includes studying how organizations develop and implement data-driven strategies; how traditional organizations transform into data-driven organizations, and how organizations can develop, manage, and integrate data-driven solutions effectively and responsibly.