Targeting Nearby Influencers: The Acceleration of Natural Triadic Closure by Leveraging Interconnectors
Andreas Lanz (University of Basel, Switzerland)
- Brown Bag in Business Economics - Marketing
Andreas Lanz (University of Basel, Switzerland)
Hervé Corvellec (Lund University, Sweden)
Dan Schley (Erasmus University Rotterdam)
Yuliya Snihur (Toulouse Business School, France)
Vardan Avagyan (Erasmus University Rotterdam)
Ana Scekic (Erasmus University Rotterdam)
Nicolas Padilla (London Business School, United Kingdom) and Koen Pauwels (Northeastern University)
Katrijn Gielens (UNC Kenan Flagler, United States)
Michiel van Crombrugge (Erasmus University Rotterdam) and Dennis Herhausen (Vrije Universiteit Amsterdam)
Gijs Overgoor (University of Rochester) and Bill Rand (North Carolina State University, United States)
Marco Gregori
Michiel van Crombrugge
Yadi Yang
Thomas Otter (Goethe University Frankfurt, Germany)
Katrijn Gielens (UNC Kenan-Flagler Business School, United States)
Dennis Herhausen (Vrije Universiteit Amsterdam) and Koen Pauwels (Northeastern University, United States)
Oded Netzer (Columbia University, United States)
Gaia Giambastiani (Vrije Universiteit Amsterdam), Joseph C. Nunes (University of Southern California, United States), and Andrea Ordanini (Bocconi University, Italy)
Beth Fossen (Indiana University, United States)
Ayelet Israeli (Harvard Business School, United States)