\De Luca\, \LuigiM.\, Herhausen, D., Troilo, G. and Rossi, A. (2021). How and when do big data investments pay off? The role of marketing affordances and service innovation Journal of the Academy of Marketing Science, 49(4):790--810.
33 key publications
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\de Amundson\, A., Peloza, J. and Kleijnen, M. (2021). How Association with Physical Waste Attenuates Consumer Preferences for Rescue-Based Food Journal of Marketing Research, 58(5):870--887. -
Karanović, J., Berends, H. and Engel, Y. (2021). Regulated Dependence: Platform Workers’ Responses to New Forms of Organizing Journal of Management Studies, 58(4):1070--1106. -
Stremersch, S., Winer, R. and \Almeida Camacho\, N. (2021). Faculty Research Incentives and Business School Health: A New Perspective from and for Marketing Journal of Marketing, :. -
Garratt, R. and \van Oordt\, M.R.C. (2021). Privacy as a public good: A case for electronic cash Journal of Political Economy, 129(7):2157--2180. -
Pachidi, S., Berends, H., Faraj, S. and Huysman, M. (2021). Make way for the algorithms: Symbolic actions and change in a regime of knowing Organization Science, 32(1):18--41. -
Dorotic, M., Fok, D., Verhoef, \PeterC.\ and Bijmolt, \TammoH.A.\ (2021). Synergistic and cannibalization effects in a partnership loyalty program Journal of the Academy of Marketing Science, 49(5):1021--1042. -
Georgallis, P., Albino-Pimentel, J. and Kondratenko, N. (2021). Jurisdiction shopping and foreign location choice: The role of market and nonmarket experience in the European solar energy industry Journal of International Business Studies, 52:853--877. -
Mintz, O., Currim, I., Steenkamp, J. and \de Jong\, M. (2021). Managerial Metric Use in Marketing Decisions Across 16 Countries: A Cultural Perspective Journal of International Business Studies, 52(8):1474--1500. -
Brakman, S., Garretsen, H. and \van Witteloostuijn\, A. (2021). Robots do not get the coronavirus: The COVID-19 pandemic and the international division of labor Journal of International Business Studies, 52(6):1215--1224. -
\Van Den Bremer\, \TonS.\ and \Van Der Ploeg\, F. (2021). The risk-adjusted carbon price American Economic Review, 111(9):2782--2810. -
Bhaskarabhatla, A., Cabral, L., Hegde, D. and Peeters, T. (2021). Are inventors or firms the engines of innovation? Management Science, 67(6):3899--3920. -
Avagyan, V., Camacho, N., \Van der Stede\, \WimA.\ and Stremersch, S. (2021). Financial projections in innovation selection: The role of scenario presentation, expertise, and risk International Journal of Research in Marketing, 39(3):907--926.