Yang, L., Toubia, O. and \de Jong\, M. (2015). A Bounded Rationality Model of Information Search and Choice in Preference Measurement Journal of Marketing Research, 52(2):166--183.
557 key publications
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Brandts, J., Groenert, V. and Rott, C. (2015). The impact of advice on women's and men's selection into competition Management Science, 61(5):1018--1035. -
\Silva Lourenco\, C., Gijsbrechts, E. and Paap, R. (2015). The Impact of Category Prices on Store Price Image Formation: An Empirical Analysis Journal of Marketing Research, 52(2):200--216. -
Koudijs, P. (2015). Those who know most: Insider trading in eighteenth-century Amsterdam Journal of Political Economy, 123(6):1356--1409. -
Liberali, G., Muller, E., Rust, R. and Stremersch, S. (2015). Introduction to the IJRM Special Issue on Marketing and Innovation International Journal of Research in Marketing, 32(3):235--237. -
Reymen, I., Andries, P., Berends, J., Mauer, R., Stephan, U. and van Burg, J.C. (2015). Understanding dynamics of strategic decision-making in venture creation: a process study of effectuation and causation Strategic Entrepreneurship Journal, 9(4):351--379. -
Albrecht, J., Gautier, P. and Vroman, S. (2014). Efficient Entry in Competing Auctions American Economic Review, 104(10):3288--3296. -
Stam, W., Arzlanian, S. and Elfring, T. (2014). Social Capital of entrepreneurs and small firm performance: A meta-analysis of temporal and contextual contingencies Journal of Business Venturing, 29(1):152--173. -
Buser, T., Niederle, M. and Oosterbeek, H. (2014). Gender, competitiveness and career choices Quarterly Journal of Economics, 129(3):1409--1447. -
Bos, C., Koopman, S. and Ooms, M. (2014). Long memory with stochastic variance model: A resursive analysis for U.S. inflation Computational Statistics and Data Analysis, 76(August):144--157. -
\Almeida Camacho\, N., \de Jong\, M. and Stremersch, S. (2014). The effect of Customer Empowerment on Adherence to Expert Advice International Journal of Research in Marketing, 31(3):293--308. -
Guyt, JonneY. and Gijsbrechts, E. (2014). Take Turns or March in Sync? The Impact of the National Brand Promotion Calendar on Manufacturer and Retailer Performance Journal of Marketing Research, 51(6):753--772. -
Battarra, M., Erdogan, G. and Vigo, D. (2014). Exact Algorithms for the Clustered Vehicle Routing Problem Operations Research, 62(1):58--71. -
Menkveld, A. and Hendershott, T. (2014). Price Pressures Journal of Financial Economics, 114(3):405--423. -
Peters, F. and Wagner, A. (2014). The executive turnover risk premium The Journal of Finance, 69(4):1529--1563. -
Gelper, S. and Stremersch, S. (2014). Variable selection in international diffusion models International Journal of Research in Marketing, 31(4):356--367. -
Hauser, J., Liberali, G. and Urban, G. (2014). Website Morphing 2.0: Technical and Implementation Advances and a Field Experiment Management Science, 60(6):1594--1616. -
Roberts, J., Kayande, U. and Stremersch, S. (2014). From academic research to marketing practice: Some further thoughts International Journal of Research in Marketing, 31(2):144--146. -
Szymanowska, M., \de Roon\, F., Nijman, T. and \van den Goorbergh\, R. (2014). An Anatomy of Commodity Futures Risk Premia The Journal of Finance, 69(1):453--482. -
Tarakci, M., Ates, \.(., Porck, J., \van Knippenberg\, D., Groenen, P. and \de Haas\, \.(. (2014). Strategic Consensus Mapping: A New Method for Testing and Visualizing Strategic Consensus Within and Between Teams Strategic Management Journal, 35(7):1053--1069.