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Stremersch, S., Winer, R.S. and Almeida Camacho, N.M. (2021). Faculty Research Incentives and Business School Health: A New Perspective from and for Marketing Journal of Marketing, :.
Bernritter, StefanF., Ketelaar, P. and Sotgiu, F. (2021). Behaviorally targeted location-based mobile marketing Journal of the Academy of Marketing Science, 49(4):677--702.
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Babic-Rosario, A., Sotgiu, F. and de Valck, K. (2020). Conceptualizing the electronic word-of-mouth process.: What we know and need to know about eWOM creation, exposure, and evaluation Journal of the Academy of Marketing Science, 48(3):422--448.
Ikonen, I., Sotgiu, F., Aydinli, A. and Verlegh, PeeterW.J. (2020). Consumer effects of front-of-package nutrition labeling: an interdisciplinary meta-analysis Journal of the Academy of Marketing Science, 48(3):360--383.
Guyt, J. and Gijsbrechts, E. (2020). Evaluating the Effectiveness of Retailer-Themed Super Saver Events Journal of Marketing, 84(2):92--113.
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Donkers, B., Dellaert, B.G.C., Waisman, R.M. and Haubl, G. (2020). Preference Dynamics in Sequential Consumer Choice with Defaults Journal of Marketing Research, 57(6):1096--1112.
Guitart, I.A. and Stremersch, S. (2020). The Impact of Informational and Emotional Television Ad Content on Online Search and Sales Journal of Marketing Research, :.