Franses, \.H. and \van Oest\, \.(. (2005). Which brands gain share from which brands? Inference from store-level scanner data Quantitative Marketing and Economics, 3(3):281--304.
566 key publications
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Deun, K. and Groenen, P. (2005). Majorization algorithms for inspecting circles, ellipses, squares, rectangles, and rhombi Operations Research, 53(6):957--967. -
Stremersch, S. and Verhoef, P. (2005). Globalization of Authorship in the Marketing Discipline: Does it Help or Hinder the Field? Marketing Science, 24(4):585--594. -
Franses, \.H. (2005). On the use of econometric models for policy simulation in marketing Journal of Marketing Research, 42(1):4--14. -
Kleibergen, F. (2005). Testing Parameters in GMM without assuming that they are identified Econometrica, 73(4):1103--1124. -
Goeree, J., Maasland, E., Onderstal, A. and Turner, J. (2005). How (Not) to Raise Money Journal of Political Economy, 113(4):897--918. -
Verlegh, P., Steenkamp, J. and Meulenberg, M. (2005). Country-of-origin effects in consumer processing of advertising claims International Journal of Research in Marketing, 22(2):127--139. -
Franses, \.H. (2005). Diagnostics, expectations and endogeneity Journal of Marketing Research, 42(1):27--29. -
Gautier, P. and Teulings, C. (2004). The right man for the job Review of Economic Studies, 71(2):553--580. -
Stremersch, S. and Tellis, G. (2004). Understanding and managing international growth of new products International Journal of Research in Marketing, 21(4):421--438. -
Plug, E. (2004). Estimating the effect of mother's schooling on children's schooling using a sample of adoptees American Economic Review, 94(1):358--368. -
Wuyts, \.(., Stremersch, S., \van den Bulte\, C. and Franses, \.H. (2004). Vertical marketing systems for complex products: A triadic perspective Journal of Marketing Research, 41(4):479--487. -
Fok, D. and Franses, \.H. (2004). Analyzing the effects of a brand introduction on competitive structure using a market share attraction model International Journal of Research in Marketing, 21(2):159--177. -
Bröcheler, V., Maijoor, S. and \van Witteloostuijn\, A. (2004). Auditor human capital and audit firm survival. The Dutch audit industry in 1930-1992 Accounting, Organizations and Society, 29(7):627--646. -
Wuyts, \.(., Stremersch, S. and Dutta, S. (2004). Portfolios of interfirm agreements in technology-intensive markets: consequences for innovation and profitability Journal of Marketing, 68(2):88--100. -
Boone, C., \Van Olffen\, W., \Van Witteloostuijn\, A. and \De Brabander\, B. (2004). The genesis of top management team diversity: Selective turnover among top management teams in Dutch newspaper publishing, 1970-94 Academy of Management Journal, 47(5):633--656. -
\van den Bulte\, C. and Stremersch, S. (2004). Social Contagion and Income Heterogenity in New Product Diffusion: A Meta-Analytic Test Marketing Science, 23(4):530--544. -
Janssen, \.C.W. and Moraga-González, \.L. (2004). Strategic pricing, consumer search and the number of firms Review of Economic Studies, 71(4):1089--1118. -
Goeree, J. and Offerman, T. (2004). The Amsterdam Auction Econometrica, 72(1):281--294. -
Wakker, P. (2003). The Data of Levy and Levy (2002) 'Prospect Theory: Much Ado about Nothing?' Actually Support Prospect Theory Management Science, 49:979--981.